Glossary

Glossary

Here you can find out more about specific marketing and social media terms

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24-hour news cycleThe 24-hour news cycle is a term that denotes the incessant, day-long coverage of news that(...)
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A List Apart - WikipediaEstablished initially as a mailing list for web designers in 1997, A List Apart has grown into(...)
Account-based marketingABM, or Account-based marketing, is a marketing strategy that zeroes in on specific customer(...)
Active usersActive Users denotes individuals who interact with an online platform or application within a(...)
ActivismThe practice of activism, defined as the vigorous campaigning utilized to effect political or(...)
Activity streamActivity Streams, a digital log of an individual's actions on a specific website, was first(...)
Adversarial machine learningThe study of adversarial machine learning concentrates on the interplay between machine(...)
AdvertisingPromoting a product or service through communication, also known as advertising, aims to(...)
Advertising agencyA professional service firm specializing in the creation, planning, and management of(...)
Advertising campaignAn advertising campaign, the primary focus of this text, is a tactical endeavor put forth by a(...)
Advertising managementManaging advertising is a field of business study that concentrates on the practical(...)
Advertising sloganA business slogan, originating from the Scottish Gaelic term for a war cry, is a concise and(...)
Advocacy groupA pressure group, also referred to as an advocacy group, lobby group, or campaign group, is an(...)
Affiliate marketingCommencing with affiliate marketing, it is a business enhancement tactic that rewards(...)
Affinity marketingCommencing with affinity marketing, it's a tactic that amalgamates a corporation and an entity(...)
Agricultural marketingPrimarily focusing on the myriad of procedures required to deliver farm goods to the ultimate(...)
AIM (software)AOL Instant Messenger, commonly known as AIM, is a software application crafted and released(...)
AlgorithmA set of instructions or rules that are clearly defined and offer a solution to a specific(...)
Algorithmic biasAlgorithmic bias, a term denoting the consistent and repeatable inaccuracies in a digital(...)
Algorithmic radicalizationThe phenomenon of algorithmic radicalization is defined as the method by which personalized(...)
ALIWEBLaunched in November 1993, ALIWEB (Archie Like Indexing for the Web) stands as a trailblazing(...)
Alphabet Inc.Established on October 2, 2015, Alphabet Inc. is a multinational conglomerate birthed from a(...)
Alt-techAlt-tech is a term that defines burgeoning technology platforms that rose to prominence in the(...)
AltaVistaLaunched in 1995, AltaVista was a trailblazer in the realm of internet search engines. It was(...)
Alternative mediaAlternative media, encompassing platforms like press, radio, online channels, and street art,(...)
Amazon AlexaDeveloped by Amazon, Alexa is a virtual assistant that operates through voice control.(...)
Ambient awarenessAmbient awareness, a concept deeply entrenched in the digital era, is intrinsically linked to(...)
Android (operating system)Android, a mobile operating system (OS) initially conceived by Android Inc., was later bought(...)
AnglocentrismThe prevalence and global impact of the English language and culture, known as Anglocentrism,(...)
Annoyance factorThe Annoyance Factor in Advertising denotes the elements within advertisements that have the(...)
AnthropicAnthropic, a pioneering artificial intelligence firm, was founded in 2021 by ex-senior members(...)
APIAn Application Programming Interface (API) is a critical software component that facilitates(...)
App storeAn "App Store," a digital marketplace for software applications or 'apps', has its roots in(...)
Apple Inc.Established in 1976, Apple Inc. is a leading technology firm founded by Steve Jobs, Steve(...)
Application softwareApplication,' often simply known as application software, is a category of computer program(...)
Applications of artificial intelligenceApplications of Artificial Intelligence (AI) involve the utilization of machine-based(...)
Artificial intelligenceThe discipline of Artificial Intelligence (AI) is a subset of computer science dedicated to(...)
AT&TEstablished in 1875 by Alexander Graham Bell and his associates as the Bell Telephone Company,(...)
Attribution (marketing)Attribution in Marketing is a concept that enables companies to gauge the effectiveness of(...)
Augmented realityOften abbreviated as AR, Augmented Reality is a cutting-edge technology that fuses digital or(...)
Authentication (law)In law, authentication is a vital procedure that entails verifying the authenticity of both(...)
Auto-GPTAuto-GPT, a sophisticated artificial intelligence (AI) system, was pioneered by Toran Bruce(...)
AviancaAvianca, a distinguished Colombian airline, holds the title for being the oldest airline in(...)
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BackchannelThe term "Backchannel," first introduced by Victor Yngve in 1970, denotes a type of(...)
BacklinkIn essence, a backlink is a hyperlink from one webpage to another. Consider it as a digital(...)
BadooEstablished in November 2006 by Andrey Andreev, Badoo is a widely recognized online platform(...)
BaiduFounded in 2000 by Robin Li, Baidu is a prominent Chinese multinational technology corporation(...)
Bandwagon effectThe bandwagon effect is a psychological occurrence where individuals engage in an activity(...)
BERT (language model)BERT, an acronym for Bidirectional Encoder Representations from Transformers, is a(...)
Big dataBig data is a term that encapsulates the vast and intricate data sets that are beyond the(...)
BillboardBillboards, large outdoor advertising structures, are commonly located in areas with high(...)
Binary numberThe binary number system is a numerical representation method that uses only two symbols,(...)
Black hat (computer security)Black Hat Hackers are the primary focus of this text. These individuals are notorious for(...)
BlogA blog, an informational website akin to a diary, showcases entries in reverse chronological(...)
Blogger (service)Blogger, a platform for creating and managing blogs, was initially introduced by Pyra Labs in(...)
Business marketingBusiness Marketing, a discipline dedicated to the strategies, methodologies, and management(...)
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Computer securityCybersecurity, also referred to as computer security, is a specialized area focused on the(...)
Consumer behaviourConsumer behaviour, an intricate discipline, focuses on the ways in which individuals or(...)
Corporate anniversaryThe term corporate anniversary is used to denote the acknowledgement and celebration of a(...)
Corporate censorshipCorporate censorship is a term that denotes the practice of large corporations such as(...)
Corporate propagandaThe concept of corporate propaganda is rooted in the deliberate employment of communication(...)
Corporate social responsibilityCommonly abbreviated as CSR, Corporate Social Responsibility is a business approach that(...)
Criticism of advertisingCritique of advertising is a concept that emphasizes the analysis and assessment of various(...)
Criticism of FacebookFacebook, the central subject in this passage, is a popular social media network that has(...)
Crowd manipulationThe art of crowd manipulation involves the strategic application of techniques to alter the(...)
Culture jammingCulture jamming, a protest form that capitalizes on mainstream culture and mass media to(...)
Custom mediaCustom Media, alternatively known as customer media, content marketing, or branded media, is a(...)
CustomerThe main keyword in this text is 'customer.' A customer refers to a person or entity that(...)
Customer data platformA Customer Data Platform (CDP) is a system managed by marketers that compiles and arranges(...)
Customer engagementCustomer engagement, a concept introduced between 2006 and 2008, refers to the interaction and(...)
Customer experienceCustomer Experience Management (CEM), or simply CX, is the focal point of this discussion. It(...)
Customer relationship managementCRM, short for Customer Relationship Management, is a strategic blueprint employed by(...)
Customer to customerCustomer to Customer (C2C) marketing, a business model that encourages trade among private(...)
CyberbullyingCyberbullying, the focal point of this passage, is the intentional, recurrent harmful behavior(...)
CyberpsychologyCyberpsychology, a specialized branch of psychology, examines the effects of digital(...)
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DALL-EOpenAI's DALL-E is a sophisticated artificial intelligence (AI) model that was unveiled in(...)
Data conferencingData conferencing, a method of digital communication, enables real-time data sharing and(...)
Data securityData protection is a critical component of IT, encompassing a range of technologies and(...)
Database marketingDatabase marketing, a strategic business method for collecting, storing, and analyzing(...)
DeceptionDeception, a complex and multifaceted concept, encompasses a variety of forms such as lies,(...)
DeepfakeDeepfake technology, a rapidly progressing field, specializes in generating forged yet(...)
DeepL TranslatorDeepL Translator, a cutting-edge translation tool, utilizes a sophisticated algorithm and(...)
DemandDemand, a fundamental term in economics, denotes the volume of a particular good or service(...)
Demand chainThe central theme of this passage is the 'Demand Chain.' This business strategy, known as the(...)
DeplatformingDeplatforming is a contemporary method where certain individuals or entities are barred or(...)
Destination marketing organizationOften referred to as DMO, a Destination Marketing Organization is an entity that concentrates(...)
Diffusion modelIn computer vision, image generation, and natural language processing, diffusion models are(...)
Digital cameraA digital camera, an electronic device that digitally records photographs, eschews traditional(...)
Digital detoxA digital detox is a deliberate reduction in the use of digital devices like smartphones,(...)
Digital diplomacyDigital Diplomacy, a contemporary methodology, leverages the internet and numerous digital(...)
Digital display advertisingDisplay advertising in the digital realm refers to the utilization of visually engaging media(...)
Digital divideThe digital divide is a term that denotes the disparity between different socio-economic(...)
Digital marketingDigital marketing, a broad term, refers to the utilization of digital platforms, predominantly(...)
Digital marketing engineerA Digital Marketing Engineer is an expert who holds a pivotal position in the sphere of(...)
Digital marketing systemA Digital Marketing System (DMS) is an all-encompassing instrument intended to organize and(...)
Digital Markets ActThe Digital Markets Act (DMA) represents a crucial piece of legislation devised by the(...)
Digital mediaDigital media, a term that denotes any media form that utilizes electronic devices for its(...)
Digital media use and mental healthThe subject of digital media use and mental health delves into the link between the(...)
Digital nativeThe term "digital native" was initially introduced by John Perry Barlow and Marc Prensky,(...)
Digital photographyDigital photography, a contemporary technological innovation, records pictures via an(...)
Digital privacyDigital privacy constitutes the measures taken to protect personal data that is gathered,(...)
Digital rhetoricThe term 'Digital Rhetoric' was initially coined by Richard A. Lanham in 1989. This field has(...)
Digital Services ActThe Digital Services Act (DSA), a legislative package proposed by the European Union, aims to(...)
Digital videoThe primary focus of this passage, digital video, is a digital recording method that operates(...)
Digital watermarkingThe practice of digital watermarking, first defined by Andrew Tirkel and Charles Osborne in(...)
Direct marketingDirect Marketing, a unique advertising strategy, involves businesses engaging directly with(...)
DiscordInitially developed by Jason Citron and Stanislav Vishnevskiy for gamers, Discord is a(...)
DiscourseThe primary focus of this piece, discourse, is a concept prevalent in social sciences that(...)
DisinformationDisinformation, a term rooted in the Proto-Indo-European language family, is the deliberate(...)
Display (social network)Display, a social networking platform previously known as Tsū since its launch in September(...)
Distributed presenceIn the contemporary digital marketing sphere, the strategy of distributed presence plays a(...)
Distributed Social Networking ProtocolThe Distributed Social Networking Protocol (DSNP) is the primary subject of this text. DSNP is(...)
Distribution (marketing)In marketing, distribution refers to the method by which a service or product reaches the(...)
Domain nameDomain names are textual identifiers that signify internet resources, including computers and(...)
Domain Name SystemThe Domain Name System (DNS) is an essential component of the internet's framework. It acts as(...)
Door-to-doorDoor-to-door is a marketing strategy where company or organization representatives directly(...)
DoubanEstablished by Yang Bo, Douban - also recognized as Beijing Douwang Technology Co. Ltd., is a(...)
DoubleClickDoubleClick, a distinguished company in the digital marketing sector, was founded in 1995 by(...)
DoublespeakThe term Doublespeak, deeply rooted in the writings of George Orwell and defined by Edward S.(...)
Drip marketingDrip marketing, a commonly employed strategy in direct marketing, is designed to perpetually(...)
DST GlobalPrimarily focusing on late-stage growth within the consumer internet sector, DST Global is an(...)
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Earned mediaEarned media, as categorized in the PESO model alongside paid, social (or shared), and owned(...)
Economies of scaleEconomies of scale refers to the enhanced production efficiency achieved as the volume of(...)
Economies of scopeEconomies of scope, an economic theory, highlights the cost benefits a company can reap by(...)
eCRMElectronic Customer Relationship Management (eCRM) signifies a method employed by companies to(...)
EdgeRankFacebook developed EdgeRank, an algorithm that dictates the content visible in a user's News(...)
Electronic mediaElectronic media, a term referring to any device or medium that uses electronics or(...)
EmailEmail, a vital communication tool since its introduction in 1975, has become an integral part(...)
Email addressAn email address, serving as a distinct marker for an individual's electronic mail account,(...)
Email marketingEmail marketing, a strategic approach in digital marketing, utilizes email as a tool to(...)
Email remarketingEmail remarketing is an effective approach employed in the realm of digital marketing. It(...)
Embodied agentEmbodied Conversational Agents (ECA) represent a sophisticated type of intelligent user(...)
EmojiAn emoji, a digital communication tool that visually depicts emotions, objects, or symbols,(...)
EmploymentEmployment, a key socioeconomic concept, signifies a worker offering their skills and labor to(...)
End-to-end encryptionEnd-to-end encryption (E2EE) is a crucial security feature in today's digital era. It's a(...)
End userEnd User is the term predominantly used to describe the person or group that directly engages(...)
Enterprise social networkingEnterprise Social Networking (ESN) denotes the application of internet-based platforms and(...)
Ethics of artificial intelligenceEthics in Artificial Intelligence, a pivotal domain of research, concentrates on the ethical(...)
Execution (computing)Execution in the computing world signifies the procedure through which a computer implements(...)
Executive summaryAn executive summary stands as an integral element in both scholarly and commercial reports,(...)
Extraversion and introversionIntroversion and extraversion are characteristics of personality that illustrate how(...)
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Face bookFacebook is a term that primarily denotes a directory-style resource prevalent in American(...)
FacebookMeta Platforms, previously known as Facebook, is a prominent internet corporation that(...)
Facebook BeaconIntroduced in 2007, the controversial feature known as Facebook Beacon was a creation of the(...)
Facebook content management controversiesFacebook, the social media behemoth, has been embroiled in several content management(...)
Facebook Dating#ERROR!
Facebook F8The Facebook F8, an annual conference hosted by Facebook, first took place in 2007,(...)
Facebook Graph SearchFacebook Graph Search, a search engine created by the social media behemoth Facebook, was(...)
Facebook HomeOriginally launched by Facebook, now Meta Platforms, in April 2013, Facebook Home was a(...)
Facebook like buttonIntroduced on February 9, 2009, the Facebook Like button is a significant feature on the(...)
Facebook malwareMalware on Facebook, a term that refers to various forms of harmful software aimed at Facebook(...)
Facebook onion addressFacebook's onion address is the central concept in this text. An "onion address" is a unique(...)
Facebook PaperFacebook Paper, an innovative mobile application developed by Facebook Creative Labs, was(...)
Facebook PlatformThe Facebook Platform is an all-inclusive collection of tools and services offered by(...)
Facebook Safety CheckThe Facebook Safety Check, a tool crafted by Facebook, enables individuals to share their(...)
Facebook SlingshotFacebook Slingshot, a mobile application, was initially created to rival Snapchat. The(...)
Facebook StoriesIntroduced in 2017 by Facebook, Facebook Stories is a feature that allows users to share(...)
Facebook WatchFacebook Watch, a video-on-demand service, was unveiled by the social media behemoth,(...)
Facebook ZeroLaunched by Facebook in May 2010, Facebook Zero is a zero-rated service that provides free(...)
Facial recognition systemFacial recognition systems, computerized applications designed to automatically recognize or(...)
Fact-checkingFact-checking, a vital procedure in the realm of journalism and information sharing, serves to(...)
Fake newsFalse news, also known as fake news, is the distribution of incorrect or completely deceptive(...)
Fake news websiteFake News Websites denote those online platforms that intentionally circulate inaccurate,(...)
False advertisingFalse advertising, by definition, involves the presentation of inaccurate, deceitful, or(...)
False balanceFalse balance, a prevalent issue in journalism, arises when reporters depict a situation as(...)
Family in advertisingFamily in Advertising denotes the representation of familial structures within the scope of(...)
Fashion influencerA fashion influencer is a person who utilizes their online social media presence to shape(...)
Fear of missing outFear of Missing Out, also known as FOMO, is an established phrase that refers to the unease or(...)
Feed (Facebook)The Facebook Feed, often known as the News Feed, is the first point of interaction a user(...)
Fictitious entryThe term "fictitious entry" refers to the deliberate inclusion of fabricated or false details(...)
File Transfer ProtocolFTP, short for File Transfer Protocol, is an established network protocol that facilitates(...)
Filter bubbleEli Pariser first introduced the term 'filter bubble' in 2010 to describe the individualized(...)
Financial Times - WikipediaEstablished in 1888, the Financial Times (FT) is a British publication renowned for its(...)
Fine-tuning (deep learning)Fine-tuning, a technique utilized in deep learning within the realm of artificial(...)
Flash animationFlash animation, a technology and methodology for crafting interactive, animated digital(...)
FlickrLaunched initially on February 10, 2004, Flickr is a web-based application for managing and(...)
Fortune 500 - WikipediaInitiated by Edgar P. Smith in 1955, the Fortune 500 is a renowned annual ranking that lists(...)
Foursquare City GuideThe Foursquare City Guide is a discovery and local search application for mobile devices that(...)
Framing (social sciences)Framing, a critical notion in social sciences, pertains to the method through which we(...)
FriendicaFriendica, a decentralized social networking platform, values user privacy and freedom above(...)
Friending and followingSocial Media Friending and Following includes a range of actions and behaviors on social media(...)
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Gab (social network)Established in 2016 by Andrew Torba and Ekrem Büyükkaya, Gab is a social media platform(...)
Gemini (chatbot)Gemini, a chatbot crafted and unveiled by Google, is a direct counter to OpenAI's ChatGPT, a(...)
Gender differences in social network service useGender Differences in Social Network Service Use is the primary concept of this text. It(...)
General Data Protection RegulationThe General Data Protection Regulation (GDPR) is an extensive legislation enacted to protect(...)
Geo-fenceGeo-fencing, a location-oriented technology developed by Michael Dimino in the early 1990s,(...)
GeoCitiesEstablished in California in 1995, GeoCities was a leading web hosting service. Initially(...)
GeotaggingGeotagging, a digital procedure, involves the integration of geographical data into various(...)
GeotargetingGeotargeting is a method employed to provide customized content or ads to users based on their(...)
GIFIntroduced by CompuServe in 1987, the Graphics Interchange Format, better known as GIF, is a(...)
GiphyEstablished in February 2013 by Alex Chung and Jace Cooke, Giphy is a widely recognized online(...)
GitHubPrimarily designed for developers, GitHub is a platform that facilitates the creation,(...)
Global marketingGlobal marketing, as a broad term, encompasses various strategies, elements, and principles.(...)
GmailDeveloped by Google, Gmail is a robust email service that offers advanced features, ample(...)
GNU socialOriginating from the GNU project, GNU social is a project that offers free and open-source(...)
GooglePrimarily acknowledged for its search engine, Google is a universally esteemed technology(...)
Google AdSenseGoogle AdSense, a product of Google, is a program specifically created for web publishers(...)
Google AnalyticsGoogle Analytics, a potent web analytics tool by Google, equips website owners with the(...)
Google bombingOriginating in 1999, Google bombing is a digital phenomenon that was named by Adam Mathes in(...)
Google ChromeDeveloped by the global technology giant Google, Google Chrome is a web browser that emerged(...)
Google DocsDeveloped by Google, Google Docs is an online application that offers a platform for users to(...)
Google HummingbirdIntroduced by Google in September 2013, Google Hummingbird is a pivotal search algorithm. Its(...)
Google PandaIntroduced in 2012, Google Panda is a major upgrade to Google's search engine algorithm, as(...)
Google PenguinGoogle Penguin, a substantial upgrade to Google's search engine algorithm, was launched in(...)
Google SearchGoogle Search, a potent online search engine, is a creation of Google. It employs intricate(...)
Google Search ConsoleGoogle Search Console, a valuable tool offered by Google, functions as a comprehensive health(...)
Google TranslateLaunched by Google in 2006, Google Translate has become a vital translation tool used(...)
GPT-1The machine learning model, GPT-1 or Generative Pre-training Transformer 1, is a creation of(...)
GPT-2Generative Pretrained Transformer 2, or GPT-2, is an advanced AI model specifically engineered(...)
GPT-3The innovative language model, GPT-3, developed by OpenAI, is the third installment in the GPT(...)
GPT-4GPT-4, the most recent iteration of OpenAI's Generative Pretrained Transformer (GPT) series,(...)
GrammarGrammar, a fundamental component of language, boasts a long and varied history. It was first(...)
Graphics processing unitThe Graphics Processing Unit (GPU) is a dedicated electronic device engineered to swiftly(...)
Green marketingGreen marketing is the process of advertising products or services based on their eco-friendly(...)
Grey hatGrey Hat is a term that first emerged in 1996, primarily used in the realm of computer(...)
Group (online social networking)Digital platforms known as online social networking groups serve as a hub for individuals to(...)
Guerrilla communication#ERROR!
Guerrilla marketingGuerrilla marketing is a creative, out-of-the-box approach that businesses employ to advertise(...)
GuestbookGuestbooks, in their physical or digital form, serve as registers where visitors can record(...)
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Hack (programming language)Introduced by Facebook on March 20, 2014, Hack is a programming language that underwent(...)
HacktivismFirst emerging in the mid-90s, hacktivism is a concept introduced by Jason Sack and later made(...)
Half-truthThe half-truth, the primary focus of this text, is a deceptive statement containing elements(...)
Harper (publisher)Founded in 1817 in New York City by James and John Harper, Harper is a venerable publishing(...)
Harvard Business PublishingEstablished in 1994, Harvard Business Publishing is an independent non-profit corporation that(...)
HashtagA hashtag, denoted by the hash sign (#) preceding a word or phrase, is a tool used on social(...)
HHVMThe HipHop Virtual Machine (HHVM) is an open-source virtual machine that was specifically(...)
History of advertisingThe primary focus of this text is advertising. Advertising is a type of communication approach(...)
History of FacebookFacebook, a renowned social media giant, was initially introduced as TheFacebook in 2004. It(...)
History of marketingMarketing, as a diverse business procedure, has seen significant evolution over centuries. The(...)
Horizontal integrationHorizontal integration represents a corporate strategy where a firm seeks to merge with or(...)
HTMLHTML, standing for HyperText Markup Language, is the bedrock of the modern internet. It was(...)
HTML elementHTML elements constitute the fundamental units of HTML web pages. They represent individual(...)
HTTP 301The HTTP 301 status code, commonly referred to as "Moved Permanently," is a response status(...)
HTTP cookieAn HTTP cookie, a diminutive data fragment produced by a web server and stored on a user's(...)
Human search engineA Human Search Engine represents a distinctive kind of online search engine that integrates(...)
Hyperlapse (application)Hyperlapse, a video software application, is primarily designed to create hyperlapse and(...)
HypertargetingHypertargeting, a marketing strategy, leverages collected data to design highly targeted ads(...)
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IGTVInstagram introduced IGTV, a standalone video application for iOS and Android smartphones, in(...)
Image compressionImage compression, a vital digital technology technique, facilitates the efficient storage and(...)
Image hosting serviceImage hosting services are online platforms designed to enable users to upload, save, and(...)
Image sharingImage Sharing is the term used to describe the digital distribution of photos across multiple(...)
ImageboardImageboards, a unique form of internet forum, largely focus on visuals rather than text-based(...)
ImgurEstablished in 2009 by Alan Schaaf, Imgur is a well-known platform for image-sharing and(...)
ImmuniWebImmuniWeb, a leading entity in cybersecurity, is celebrated for its comprehensive(...)
Impression managementImpression management, a concept developed by Erving Goffman, centers on the way people shape(...)
In-game advertisingIn-game advertising (IGA) represents a contemporary method of marketing that incorporates(...)
Index termIndex term is a term that encapsulates the primary subject of a document, either as a word,(...)
Industrial marketingBusiness-to-business (B2B) marketing, also known as industrial marketing, is a unique branch(...)
InferenceInference, a mental process, entails forming conclusions from existing evidence and logical(...)
Influence-for-hireInfluence-for-hire is an escalating digital trend where public discourse, perspectives, and(...)
Influencer marketingInfluencer marketing is an advertising tactic where businesses pinpoint individuals who hold(...)
InfodemicAn infodemic, as defined by the World Health Organization (WHO), is an overflow of(...)
InfomercialInfomercials are a unique blend of information and commercial content aimed at promoting a(...)
Information privacyData privacy, often referred to as information privacy, is the safeguarding and(...)
Information societyAn Information Society, a societal construct that took shape between the 1970s and early(...)
Information technologyInformation Technology (IT), a broad concept, involves using computers and other tech tools(...)
Information warfareInformation warfare, a sophisticated and continually evolving discipline, revolves around the(...)
InfoseekIn the annals of internet search engine history, Infoseek holds a significant position. It was(...)
InfotainmentInfotainment, a fusion of information and entertainment that emerged in the 1980s, is a media(...)
Initial public offering of FacebookThe Initial Public Offering (IPO) of Facebook is the primary subject of this passage. An IPO,(...)
InstagramInstagram, a renowned social media platform, was initially launched in 2010 by innovators(...)
Instant messagingInstant Messaging (IM) represents a mode of digital communication that facilitates the(...)
IntelA globally recognized technology leader, Intel Corporation, has made substantial strides in(...)
Intellectual propertyIntellectual property, a term that encompasses the original products of human intellect,(...)
Intelligent agentA component of artificial intelligence known as an intelligent agent, perceives its(...)
Interactive marketingInteractive marketing, a vibrant marketing technique, employs digital technology to actively(...)
InteractivityThe term interactivity refers to the mutual relationship between humans and technology, or(...)
Intercultural communicationIntercultural communication, a pivotal concept in our global society, involves the sharing of(...)
International Data GroupEstablished in 1964 by Patrick Joseph McGovern, International Data Group (IDG) is a renowned(...)
International Journal of Research in Marketing - WikipediaThe International Journal of Research in Marketing, a globally acknowledged academic resource,(...)
InternetThe Internet, a global network of interconnected computer systems, utilizes standardized(...)
Internet activismDigital activism, also known as internet activism or online activism, leverages the internet(...)
Internet botA bot, or more formally known as an Internet bot, is a software program designed to perform(...)
Internet celebrityAn influencer, or internet celebrity, is an individual who has acquired fame via the internet(...)
Internet censorshipWeb censorship, or the legal restriction and suppression of accessible, publishable, or(...)
Internet forumAn internet forum is a digital platform crafted for communal discourse. Stemming from(...)
Internet.orgLaunched on August 20, 2013, Internet.org is an international initiative spearheaded by Meta(...)
Internet privacyInternet Privacy represents a vital component in the digital world, focusing on the protection(...)
Internet ProtocolThe Internet Protocol (IP) is a vital technology that fuels the internet. This protocol(...)
Internet Research AgencyFounded in Saint Petersburg in 2013, the Internet Research Agency (IRA) is a Russian firm(...)
InteroperabilityIn the field of technology and systems, interoperability is the capacity for diverse systems(...)
Invented traditionInvented tradition is a term describing cultural customs or events that, while seeming to(...)
Investor's Business Daily - WikipediaInvestor's Business Daily (IBD) is a prominent U.S. newspaper and online platform that(...)
IRCJarkko Oikarinen developed the Internet Relay Chat (IRC) in 1988 as a protocol for immediate(...)
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List of Facebook featuresFacebook, a widely recognized social media platform, provides its users with a multitude of(...)
List of Internet phenomenaInternet phenomena, as the primary focus of this passage, largely refers to various trends,(...)
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Mailing listA mailing list, utilized by individuals or companies to distribute messages to numerous(...)
Market trendMarket trends, a crucial concept in investment markets, denote the overarching direction of(...)
Marketing communicationsMarketing communications, a complex concept, integrates various components and tactics to(...)
Messenger (software)Facebook Messenger, often simply referred to as Messenger, is an instant messaging application(...)
Meta PortalMeta's Portal, a collection of intelligent display gadgets, is the primary focus of this text,(...)
Microsoft BingMicrosoft's Bing, a web search engine, was introduced in 2009 as a replacement for its(...)
Microsoft CopilotMicrosoft Copilot, an advanced artificial intelligence (AI) tool, was unveiled by Microsoft in(...)
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Product differentiationProduct differentiation is a tactic employed by companies to set their goods apart from(...)
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Search engine indexingThe process of search engine indexing is intricate, encompassing the organization of web data(...)
Slashdot effectThe Slashdot effect, a term coined in the early 2000s, refers to the temporary inaccessibility(...)
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Targeted advertisingTargeted advertising is an advertising strategy that prioritizes the delivery of promotional(...)
Troll (slang)In internet lingo, a troll is a term that carries diverse interpretations. It typically(...)
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Web bannerWeb banners, or banner ads, represent a crucial method of online advertising. These digital(...)

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crafting compelling narrative experiences

Sociamonials Introduces Meta Threads Integration: Empowering Social Media Managers with Advanced Scheduling Capabilities

In an exciting development for social media managers and digital marketers, Sociamonials has announced full integration with Meta Threads, enabling comprehensive scheduling and management capabilities for the rapidly growing social…

Social Media Compliance and Risk Management: Helping Clients Navigate Legal and Regulatory Issues in Social Media Marketing.

Inside social media compliance lies a maze of regulations and risks - discover how to protect your brand while maximizing marketing success.Terms definitions1. ↑ active users. Active Users denotes individuals…

Predictive Analytics for Social Media: Using Data to Forecast Trends and Plan Content Strategies in Advance

Curious how predictive analytics can transform your social media strategy into a data-driven powerhouse that anticipates viral trends?Terms definitions1. ↑ active users. Active Users denotes individuals who interact with an…

Niche Specialization for Agencies : Focusing on Specific Industries or Platforms to Differentiate Themselves

Navigating today's competitive market requires agencies to specialize, but discovering your perfect niche involves more than just picking an industry.Terms definitions1. ↑ active users. Active Users denotes individuals who interact…

Employee Advocacy Programs: Encouraging Staff to Become Brand Ambassadors on Their Personal Social Accounts

How turning employees into brand advocates can skyrocket your reach 561% through authentic social media engagement.Terms definitions1. ↑ active users. Active Users denotes individuals who interact with an online platform…

Social Media-Exclusive Offers and Promotions: Creating Platform-Specific Deals to Drive Engagement and Sales

Unlock explosive social media growth with platform-specific promotions that boost engagement and transform followers into loyal customers.Terms definitions1. ↑ active users. Active Users denotes individuals who interact with an online…

community cross promotion strategies collaboration

Collaborative Content With Other Local Businesses: Cross-Promotion Strategies to Expand Reach Within the Community

Create powerful local business partnerships through proven cross-promotion tactics that boost traffic and slash marketing costs—but only if you know this secret.Terms definitions1. ↑ active users. Active Users denotes individuals…

Behind-The-Scenes Content: Sharing the Human Side of Small Businesses to Build Authenticity and Trust

Follow small businesses behind the scenes as they reveal authentic moments that transform customer[5] relationships and boost brand loyalty.Terms definitions1. ↑ active users. Active Users denotes individuals who interact with…

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