{"id":4576,"date":"2024-04-18T18:41:42","date_gmt":"2024-04-19T01:41:42","guid":{"rendered":"https:\/\/blog.sociamonials.com\/glossary\/digital-services-act\/"},"modified":"2024-04-18T18:41:42","modified_gmt":"2024-04-19T01:41:42","slug":"digital-services-act","status":"publish","type":"glossary","link":"https:\/\/blog.sociamonials.com\/fr\/glossary\/loi-sur-les-services-numeriques\/","title":{"rendered":"Loi sur les services num\u00e9riques"},"content":{"rendered":"

The Digital Services Act (DSA), a legislative package proposed by the European Union, aims to modernize the legal framework for addressing illicit content online and unify laws across EU nations. The DSA is primarily concerned with promoting transparency in advertising<\/a>[1]<\/a><\/sup><\/span>, tackling misinformation, and dealing with illegal content. It sets forth guidelines for online platforms to maintain transparency, implements strategies to fight illicit content, and underscores the importance of enhanced user safety. The DSA additionally holds digital intermediaries responsible for their conduct and fosters collaboration between these bodies and authorities. The DSA’s objective is to lessen the dominance of digital gatekeepers like Google<\/a>[2]<\/a><\/sup><\/span> and Meta, fostering a more regulated digital sphere. The Act also endorses data sharing within the EU, further advancing a unified data market within Europe. The DSA is viewed as a crucial step in regulating Big Tech firms, and its enforcement could shape global digital regulations.<\/p>\n

Terms definitions<\/div>
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1. <\/span> ↑ <\/a><\/span> advertising<\/a>. <\/span> Promoting a product or service through communication, also known as advertising, aims to inform or persuade a target audience. Its roots trace back to early civilizations where sales messages were inscribed on Egyptian papyrus, and wall murals were utilized for promotional purposes across ancient Asia, Africa, and South America. Over the centuries, advertising has adapted to technological advancements and the rise of mass media, transitioning from newspaper prints to audio-visual and digital platforms. The strategies employed in advertising vary, with some focusing on raising awareness or boosting sales, targeting different demographics at a local, national, or international level. Common methods encompass print, radio, web banners, and television commercials, among others. Modern advertising models have introduced innovative trends like guerrilla marketing and interactive advertisements. Women's contribution to advertising is significant, with their perspectives highly valued due to their influential purchasing power. <\/span><\/div>
2. <\/span> ↑ <\/a><\/span> Google<\/a> ( Google ) <\/span> Primarily acknowledged for its search engine, Google is a universally esteemed technology corporation. The company, established in 1998 by Sergey Brin and Larry Page, has expanded significantly, branching out into numerous tech-related fields. Google offers a wide array of services and products, encompassing Android, YouTube, Cloud, Maps, and Gmail. It also manufactures hardware like Chromebooks and Pixel smartphones. Since 2015, Google has been a subsidiary of Alphabet Inc. and is celebrated for its inventive spirit and workplace environment that promotes employees' personal projects. Despite confronting several ethical and legal challenges, Google continues to influence the tech sector with its groundbreaking innovations and technological progress, including the creation of Android OS and the purchase of companies specializing in AI. <\/span><\/div><\/div>
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The Digital Services Act (DSA), a legislative package proposed by the European Union, aims to modernize the legal framework for addressing illicit content online and unify laws across EU nations. The DSA is primarily concerned with promoting transparency in advertising, tackling misinformation, and dealing with illegal content. It sets forth guidelines for online platforms to […]<\/p>\n

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Terms definitions<\/div>\n
<\/div>\n
1. <\/span> ↑ <\/a><\/span> advertising<\/a>. <\/span> Promoting a product or service through communication, also known as advertising, aims to inform or persuade a target audience. Its roots trace back to early civilizations where sales messages were inscribed on Egyptian papyrus, and wall murals were utilized for promotional purposes across ancient Asia, Africa, and South America. Over the centuries, advertising has adapted to technological advancements and the rise of mass media, transitioning from newspaper prints to audio-visual and digital platforms. The strategies employed in advertising vary, with some focusing on raising awareness or boosting sales, targeting different demographics at a local, national, or international level. Common methods encompass print, radio, web banners, and television commercials, among others. Modern advertising models have introduced innovative trends like guerrilla marketing<\/a>[3]<\/a><\/sup><\/span> and interactive advertisements. Women’s contribution to advertising is significant, with their perspectives highly valued due to their influential purchasing power. <\/span><\/div>\n
2. <\/span> ↑ <\/a><\/span> Google<\/a> ( Google ) <\/span> Primarily acknowledged for its search engine, Google is a universally esteemed technology corporation. The company, established in 1998 by Sergey Brin and Larry Page, has expanded significantly, branching out into numerous tech-related fields. Google offers a wide array of services and products, encompassing Android, YouTube, Cloud, Maps, and Gmail<\/a>[5]<\/a><\/sup><\/span>. It also manufactures hardware like Chromebooks and Pixel smartphones. Since 2015, Google has been a subsidiary of Alphabet Inc.<\/a>[4]<\/a><\/sup><\/span> and is celebrated for its inventive spirit and workplace environment that promotes employees’ personal projects. Despite confronting several ethical and legal challenges, Google continues to influence the tech sector with its groundbreaking innovations and technological progress, including the creation of Android OS and the purchase of companies specializing in AI. <\/span><\/div>\n<\/div>\n
<\/div>\n
Terms definitions<\/div>
<\/div>
1. <\/span> ↑ <\/a><\/span> advertising<\/a>. <\/span> Promoting a product or service through communication, also known as advertising, aims to inform or persuade a target audience. Its roots trace back to early civilizations where sales messages were inscribed on Egyptian papyrus, and wall murals were utilized for promotional purposes across ancient Asia, Africa, and South America. Over the centuries, advertising has adapted to technological advancements and the rise of mass media, transitioning from newspaper prints to audio-visual and digital platforms. The strategies employed in advertising vary, with some focusing on raising awareness or boosting sales, targeting different demographics at a local, national, or international level. Common methods encompass print, radio, web banners, and television commercials, among others. Modern advertising models have introduced innovative trends like guerrilla marketing and interactive advertisements. Women's contribution to advertising is significant, with their perspectives highly valued due to their influential purchasing power. <\/span><\/div>
2. <\/span> ↑ <\/a><\/span> Google<\/a> ( Google ) <\/span> Primarily acknowledged for its search engine, Google is a universally esteemed technology corporation. The company, established in 1998 by Sergey Brin and Larry Page, has expanded significantly, branching out into numerous tech-related fields. Google offers a wide array of services and products, encompassing Android, YouTube, Cloud, Maps, and Gmail. It also manufactures hardware like Chromebooks and Pixel smartphones. Since 2015, Google has been a subsidiary of Alphabet Inc. and is celebrated for its inventive spirit and workplace environment that promotes employees' personal projects. Despite confronting several ethical and legal challenges, Google continues to influence the tech sector with its groundbreaking innovations and technological progress, including the creation of Android OS and the purchase of companies specializing in AI. <\/span><\/div>