Founded in 2000 by Robin Li, Baidu is a prominent Chinese multinational technology corporation with a focus on internet-related services, artificial intelligence[1], and products. Li’s previous work included the creation of the RankDex algorithm[2] in 1996, a forerunner to search engines utilizing hyperlinks for ranking. Baidu rapidly expanded and went public in 2005. The company is recognized for its innovative contributions, such as the 2003 launch of a news search engine and the 2013 introduction of a Personal Assistant app. Despite facing hurdles like a 2010 security incident involving altered DNS records, Baidu persists in its growth. The company’s Global Business Unit oversees international products and services, and it continues to make strides in autonomous driving technology.
Baidu, Inc. (/ˈbaɪduː/ BY-doo; Chinese: 百度; pinyin: Bǎidù; lit. 'hundred degrees') is a Chinese multinational technology company specializing in Internet-related services, products, and artificial intelligence (AI), headquartered in Beijing's Haidian District. It is one of the largest AI and Internet companies in the world. The holding company of the group is incorporated in the Cayman Islands. Baidu was incorporated in January 2000 by Robin Li and Eric Xu. Baidu has origins in RankDex, an earlier search engine developed by Robin Li in 1996, before he founded Baidu in 2000.
 | |
.jpg) Corporate headquarters | |
Native name | 百度 |
|---|---|
| Company type | Public |
| Industry | |
| Founded | January 18, 2000 |
| Founder | |
| Headquarters | , China |
Area served | Worldwide |
Key people |
|
| Products | |
| Revenue |  CN¥134.6 billion (2023) |
| CN¥21.86 billion (2023) | |
| CN¥20.32 billion (2023) | |
| Total assets | CN¥406.8 billion (2023) |
| Total equity | CN¥243.6 billion (2023) |
| Owner | Robin Li (18% equity; 59% voting) |
Number of employees | 39,800 (2023) |
| Website | ir |
| Baidu | |||||||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Chinese | 百度 | ||||||||||||||||||||||||||||||||
| |||||||||||||||||||||||||||||||||
Baidu offers various services, including a Chinese search engine, as well as a mapping service called Baidu Maps. Baidu offers about 57 search and community services, such as Baidu Baike (an online encyclopedia), Baidu Wangpan (a cloud storage service), and Baidu Tieba (a keyword-based discussion forum).
Baidu Global Business Unit (GBU) is responsible for Baidu's international products and services for markets outside of China. Baidu GBU's product portfolio includes keyboard apps Simeji and Facemoji Keyboard, content recommendation platform popIn, augmented reality network OmniAR, Japanese smart projector popIn Aladdin, and ad platform MediaGo, which is focused on Chinese advertisers looking to reach overseas users. In 2017, Baidu GBU entered into a partnership with Snap Inc. to act as the company's official ad reseller for Snapchat in Greater China, South Korea, Japan and Singapore. The partnership was extended in 2019.
In 2018, Baidu divested the "Global DU business" portion of its overseas business, which developed a series of utility apps including ES File Explorer, DU Caller, Mobojoy, Photo Wonder and DU Recorder, etc. This business now operates independently of Baidu under the name DO Global.
In December 2007, Baidu became the first Chinese company to be included in the NASDAQ-100 index. As of May 2018, Baidu's market cap rose to US$99 billion. In October 2018, Baidu became the first Chinese firm to join the United States-based computer ethics consortium Partnership on AI.
English 
Español 
Français